We love any excuse to sport our red and blue, so why not add in a checkered flag, too? We had the opportunity to sponsor a car in this weekend’s NASCAR race — and we can’t wait to see our Spider-branded car in action. 

Thanks to the generosity of Superior Essex (which provides telecommunications and datacom infrastructure products to UR), StarCom Racing’s 00 Chevy will be wrapped in our colors and logos.

“I am looking forward to partnering with the University of Richmond this weekend and am excited to be able to represent the Spiders on the track,” said driver Landon Cassill.

So tune in to NBCS Sept. 21 at 7:30 p.m. and keep your eyes peeled for 00!